Think / Interactive Applications / Reverspective

Think / Interactive app / Mobile use while driving / Smart phone / Social media / from Charlie Hamnett on Vimeo.

Updated Interactive Application / Digital Poster / Drink Driving / Think from Charlie Hamnett on Vimeo.

A new and rising media channel on social media is the 360 view around an object. This allows the capacity to view the poster from different virtual angles through the screen of a phone. Smart phones have special motion sensors installed into them now and when you twist your phone in any 360 axis to view a special 360 photo, you can view the whole object or scene.

With this in mind, I could inform an idea that can be carried out to communicate the danger awareness posters. I could inform the viewer to tilt the phone in a certain direction and quiz them what they see. After, tilting it in the provided direction, they will not be able to see the road and fulfilling the communication.

Here I have created a communication that can be published into social media. As all smart phones are touch screen, certain applications allow the capacity to scroll around photographs to view a scene from different angles.

This would be a good way to carry out the danger awareness perspective communication. An inverted look theory can be applied and I could tell the viewer to drag the beer pint towards the eye at the bottom of the screen. When the finger scrolls down the screen the perspective of the road will change and the child will disappear. communicating the restricted view a driver would have when under the intoxication of alcohol.

Digital application for mobile phone use while driving, danger awareness. creating a communication that can be published into social media. All smart phones are touch screen, allowing certain applications a capacity to scroll around photographs to view a scene from different angles.

This is a good way to carry out the mobile phone danger awareness perspective communication. An inverted look theory can be applied and I could tell the viewer to drag the smart phone towards the eye at the bottom of the screen. Similar to before, when the finger scrolls down the screen the perspective of the road will change and the child will disappear. communicating the restricted view a driver would have when using their phone and driving.